THE BEST IDEAS DON’T ALWAYS START FROM SCRATCH.
When we moved from our Gastown studio to our home-based creative space, we had a decision to make.
Recycle hundreds of beautifully crafted, award-winning business cards…
…or redesign them. And reuse them.
We chose the second option.
Each card was wrapped in a newly designed black shell, hand-glued, then pressed flat using antique irons until cured. The result is a business card that’s thicker, more tactile, more personal, and one that saved premium materials from going to waste.
It’s a small project that says a lot about how we think at Hangar 18.
Creative.
Resourceful.
Sustainable.
Because good design isn’t just about what you create.
It’s also about what you choose to preserve.